Search Engine Optimization

Search Engine Optimization

How can you build your website in a way that will please both your visitors/customers, and Google, Bing, and other search engines? Most importantly, how can Search Engine Optimization help your web presence become more profitable?

73% peoples create nice websites without Search engine optimization and wait for Google or other search engine to see it by chance, but unfortunately it will not work like this. The Best thing is GoletroWeb will help you to create your search engine optimized website to rank higher in search engines.

GoletroWeb is a robust and Best Leading Web Design and Development Solution and service provider that have been providing its solutions and services to all the industries around the world.

GoletroWeb will help you create such website for you business which will not only nice in looks, that will SEO friendly as well. Whether you want to create a brand new website or to improve your existing one we can deliver the right look, visibility and functionality.

GoletroWeb present your business with that first impression with WOW factor to promote your products and services. Your website explains your business to potential customers and it’s often the first impression many will have, GoletroWeb will ensure it is a lasting one.

Search Engine Optimization
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What is search engine optimizations?

SEO also known as Search engine optimization is a methodology of strategies, techniques and tactics used to increase the numbers of visitors towords any website by obtaining a high-ranking placement in the search results page of a search engine (SERP) like GoogleBing, Yahoo, Baidu, Khoj etc.

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How to Search Engine Optimize Your Website Content?

Create page titles. Keyword-based titles and putting those keywords in the required places like in heading and your content, places them in at Tages, etc. will help Search engine to read your website better and understand it better.

Search Engine selects those websites which can provide greater details at one place to their visitors, so in order to make such website that search engine can identify and relate to their visitor’s query, you have to use search engine optimization on your webpages.

Optimizing your website or blog for keywords is not about includes as many target keywords into your webpages or posts as possible. That will actually hurt your SEO ranking instead of helping because search engines will think you are doing keyword stuffing (i.e. including your keywords too much in your content as much as possible with only purpose of gaining ranking in organic search and not making good content).

So that’s not good idea with search engines, nor does it make for a very good reader experience. Instead, you should use keywords in your content in a way that doesn’t feel unnatural or forced. You should always try to make a good articles for your website or your blog post which not only attracts more visitors but also customer those visitors to your customers at the same time.

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Why do you need SEO?

Building a strong site architecture and providing clear navigation will help search engines index your site quickly and easily. Most importantly SEO provide visitors with a good experience of using your site and encourage repeat visits.

It’s worth considering that Search Engines are increasingly paying attention to user experience.
And if you can get some extra visitors towards your website via SEO then why not, you should must use SEO for your website.

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Requirements of the SEO?

  • Proper Site Structure
  • Keyword Research
  • Website URLs
  • On-page SEO
  • Targeted Content
  • Relevant Images
  • Unique content publish on blog or website
  • Linking point back toward you webpages
  • Relevancy of the topic with your website
  • Blogpost/Website Branding
  • Guest Blogging
  • Social Media Usage
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How can I get more taffic on my website through SEO?

GoletroWeb will help you to create your dream website with search engine optimization and help you to generate good website traffic for your website, but SEO is time taking process and Google or any other search engine could take months to index your website and rank it higher in the search results, till the meantime you can build your SEO and take the advantages of other marketing platform like Social Media and Email Marketing for your business promotion.

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Where can I see the estimated traffic of the site?

You can also use Google Analytics for to traffic to your website coming via Organic traffic. It will reveal the how many unique or new vs return visitor are visiting your website and through which medium or source.You can check the age group, and demographic location of your visitors.
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What is the difference between Paid and Organic traffic?

Paid Traffic: This is something you run ads on search engines, social media networks, third party website which are related to your blog. like Facebook advertisements , Payperclick, Google Adverse services which will help you to divert the traffic towards your website and charge you for that. This will helpful, but quite costly and not as effective as Organic traffic as I feel in term of conversion of your visitor to your customers.
This is purely the amount you spend and you get the result, once you stop ads the traffic reduces drastically.

Organic Traffic: Free traffic gain via getting higher Search engine ranking and the best way to gain traffic. It takes time, but the result you achieve will last longer.

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What is Keyword in SEO?

Keyword in SEO is the word or phrase which people will search in search engines to get the information about it, that could be any product, services, any person, terminology and any specific word which peoples can search in search engines.

So you have to you think like you target users like what they will type in search engine while searching for product/service related to your business, but it always not that straight forward.

You have to do proper research since some keyword feel are good and people can search but not generating much traffic since daily/monthly searches are very less for that keyword.

Also don’t go those keywords which have very high competitions and big brands are already ranking and paying much higher fees to rank higher for those short keywords.

You have to select Keywords very wisely since everything will you will create and promote around these keywords only in SEO, which not that competitive but also generating quite good traffic for your website.

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Can I use Search Engine Optimized for any Website?

Yes, you can use Search engine optimization for any website.

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What is URL & IP canonicalization?

Canonicalization refers to how a website can use different URL for the same piece of content.
For ex: every website resolve to a particular IP address of the hosting machine. It means, the website can be accessed via its domain name http://goletroweb.com or http://www.goletroweb.com or https://goletroweb.com or https://www.goletroweb.com.
You can fix this via 301 redirect.

The canonicalization problem occurs, when a website’s IP or address and domain name display the same page, but do not resolve to the same URL.

This behavior is not search engine friendly, because the search engine spiders are unsure as which URL is the correct one. The search engines doesn’t like duplicate contents and so the IP/domain canonicalization is very important in SEO point of view.

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On-page SEO vs Off-page SEO?

On-page SEO is the optimization done on your own webpage to rank it better in search engine which can be achieved by placing your target keyword at the right places and use in title, meta tags and in headings etc.
Off-page SEO means the tactics use outside from your webpages in order promote your already optimized On-page SEO.

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